Keynote Speaker · Founder · Cultural Architect
Maira Genovese built MG Empower from a coffee shop table in London into a multi-million-pound global agency, with no funding, through acquisition, buyback and full rebuild. She speaks on culture, marketing and leadership, in English and Portuguese.
As seen on stage at
TEDx Shoreditch · SXSW · Cannes Lions · Web Summit · World Woman Davos · MAD//Fest · DMWF
SXSW London
Signature Talks
Every keynote is tailored to the room and runs 30 to 60 minutes, with fireside, panel and workshop formats available. Delivered in English or Portuguese.
The mindset that builds empires.
From zero to a global agency.
Why the future of marketing is human.
Women, power and the future of leadership.
Building conviction when no one else believes: resilience, purpose and the founder's inner game.
Why Maira
20yrs
Building global brands from London
3x
M&A cycles led: acquisition, buyback, rebuild
2
Languages on stage: English and Portuguese
4
Continents of live campaign delivery
On Stage
As seen on stage at
TEDx Shoreditch
London
SXSW
Austin & London · 2022–2026
World Woman Davos
Davos, Switzerland
Web Summit
Lisbon & Rio de Janeiro
Cannes Lions
Cannes, France
MAD//Fest
London
Influencer Marketing Conference
Dubai
Digital Marketing World Forum
London, New York & Amsterdam
The Story
Maira moved from Brazil to London twenty years ago and founded MG Empower with no funding. She led the business through acquisition, loss of control, buyback and full rebuild: the chapter most founders never talk about, and the one her audiences remember most.
Press & Awards
Entrepreneur of the Year
The Drum Awards
Women in Business
Stevie Awards · Multiple Years
40 Over 40
Campaign Magazine · 2024
Top 30 Trailblazing Women
Influencer Marketing Industry
In Their Words
“She understands how to build a business properly: creative and entrepreneurial, but also commercial. She protected what made MG Empower special while embracing the changes needed to strengthen it. That is a rare balance to strike.
“Not only a visionary founder but a strategic operator who understands how to translate cultural relevance into measurable business outcomes. What sets her apart is her steadiness under pressure.
Beyond the Stage
The Podcast · Season 6 now airing
CMOs, CEOs and founders shaping modern business, including Sir Martin Sorrell and Coca-Cola's Javier Meza.
Business Engine
Global integrated marketing agency, founded 2017. Influencer, social, brand experience and creative across UK, North America, EMEA and LATAM.
Cultural Engine
Next-generation talent and cultural influence platform, placing creators and cultural voices in the moments that define culture.
The Book · Coming Soon
A journey from struggle to purpose. Leaving Brazil with nothing, building a global agency, and what it costs to believe in yourself when no one else does.
Beyond Marketing · Season 6 Now Airing
Real conversations with the minds shaping marketing, culture and leadership, hosted by Maira Genovese.
Bookings
Available globally for conferences, corporate events and leadership programmes. Fees on enquiry, shaped by format, audience and location.
